Shyll is a market-agnostic AI marketing engine. Describe your product in a sentence, and it maps the market, finds the channels where your real audience gathers, drafts native copy for each, and sequences a growth playbook you can actually run.

The name is a wink. A shill is the carnival barker who talks up the show — and usually can't be trusted. Shyll is built to be the opposite: a barker that shows its work. Market and channel findings are grounded in live web search. Every generated row carries its provenance — the model and method behind it. And when you log what actually happened after you posted, Shyll reads the results with honest statistics: credible intervals, not hype. A channel with three clicks is called what it is, too early to tell.

You're the editor, not the audience

Most AI marketing tools hand you a wall of output you can't fix, so when they're wrong — and they are — you're stuck. Shyll treats every stage as correctable, and your corrections flow downstream.

Add the channel it missed. Fix a persona. Delete a bad competitor. The next stage sees your version, not the model's.

Each stage keeps the AI's draft and your working copy side by side. Editing a stage marks everything downstream stale, so nothing silently goes wrong — you regenerate to fold your fix in, or leave it. It's a tool that assumes you know your product better than a model does.

Who makes it

Shyll is built by Kerf and Code, a small Seattle studio run by Terry Mickail — a measurement scientist who also likes to make things. That background is why the honest-statistics layer exists at all: the whole point is to tell you the truth about small, noisy marketing data instead of flattering it.

Where it is

Shyll is in invite-only pilot. It works, it's in use, and it's not finished. If you've got a product to launch, get in touch and we'll get you in.